Apple's recently announced automotive platform comes too late to make a major impact, a Frost & Sullivan analyst said in a press release. As a result, the software is likely to be used mostly by niche car brands, he said.
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A squeeze on automotive suppliers, together with the adaptation of new technology, will lead some major players to play a bigger role in overall vehicle development cycles, especially in shaping customer user experiences
Should automotive manufacturers and the supply chain fear or embrace this surprise announcement from the consumer technology giant?
The latest report by Automotive from Ultima Media examines the profits and outlook for the top 20 automotive parts suppliers and explores the strategies and solutions they should consider to avoid significant disruption in the 2020s, including the key role they will play in automotive design and R&D
